How It Works

Overview

SecureDawn ( https://securedawn.com/ ) is a dynamic platform designed to simplify and automate the process of answering security questionnaires, enabling businesses to respond quickly and accurately. SecureCoders was responsible for the entire development lifecycle, from concept to deployment, as well as managing marketing and customer support.

What SecureDawn Does

SecureDawn removes the pain from completing security questionnaires, cutting the average time by 85%. It leverages advanced NLP algorithms to automatically answer hundreds of questions in seconds, and enables seamless collaboration with your team to ensure subject matter experts handle complex questions. The platform helps companies move deals through the sales funnel faster by speeding up security questionnaire completion and delivering professional responses. With both self-serve and managed service options, SecureDawn supports flexibility and customization for different business needs.

Learn more about SecureDawn and explore the product here.

Product Development

We developed SecureDawn with scalability and efficiency in mind:

  • Automation-First Approach: Integrated NLP algorithms to rapidly respond to common security questions.
  • Collaboration Features: Added features that allow teams to work together efficiently, assigning specific questions to subject matter experts.
  • Cloud Infrastructure: SecureDawn is hosted on AWS, utilizing Kubernetes for scalability and Elasticsearch for fast, accurate data handling.

Marketing Strategy

To promote SecureDawn, we employed a multi-channel approach:

  • Targeted Digital Campaigns: Reached out to industries most burdened by security questionnaires, including SaaS, healthcare, and finance.
  • Content Creation: Produced in-depth blogs, whitepapers, and case studies that position SecureDawn as an essential tool for security professionals.
  • SEO Optimization: Optimized the website for better visibility on search engines, resulting in increased organic traffic.

Customer Support

  • Managed Service: For businesses looking for hands-off solutions, SecureDawn’s managed service completes questionnaires on behalf of clients, with a guaranteed turnaround time of 48 hours.
  • Self-Serve Option: For companies preferring control, our platform allows users to automate large portions of questionnaires, drastically reducing manual effort.
  • Customer Portal: A comprehensive dashboard where customers can track progress and collaborate with their team.

Results

Since its launch, SecureDawn has enabled numerous companies to streamline their security questionnaire processes, leading to faster deal closures and improved sales cycles. Trusted by 50+ Fortune 1000 companies, SecureDawn continues to evolve as the go-to solution for security questionnaire management.

Published:
November 11, 2021
Category:
SaaS Product
Machine Learning Marketing
Product Management
Client:
SecureDawn Corp.